As Britain’s biggest walking and outdoor leisure holiday specialists, HF Holidays required a flexible Content Management System (CMS) that would enable their web team to update website content quickly and easily.
With a non-technical web team, the back-end interface of the chosen CMS needed to intuitively support the web team in being able to easily edit content.
With new holidays, offers and last minute deals being added to the website daily, Defacto supports this fast pace as content can be uploaded and published to the HF Holidays website in as little as three clicks of the mouse.
With a large web team, Defacto’s workflow system is helpful in ensuring that senior team members review and approve all content before it goes live on the website.
Defacto’s landing page dashboard provides editors with quick links to common tasks and snippets of key information, including recently edited pages and those sent for review. The dashboard is particularly useful for senior content reviewers at HF Holidays as they can quickly grasp what has recently been published and what is awaiting their review.
With regular offers available for a short period of time, the version control functionality is particularly useful for HF Holidays. This means that the web team can edit a page to display an offer and when the offer expires, simply roll back the version of the page without the need to edit the content again.
Additional bespoke functionality that HF Holidays required included:
- Faceted navigation; giving users the opportunity to find holidays by activity and location (e.g. walking in Scotland);
- Integrating a legacy booking system to gather dates and price information.
With constant updates and changes being made, Defacto is a perfect fit for HF Holidays demanding editing needs. Quick updates can be made to ensure the website displays up-to-date information on holidays and offers.