You on Earth

“We needed to work with a supplier that we could outsource the online strategy to so that we could concentrate on the sales and marketing strategy.

Nomensa are leaders in accessibility and this was critical to us. We wanted to make our site available to all internet users and accessibility enhances many other areas, search engine optimisation being a key one”.

Objective

London’s funkiest new online design business, You on Earth, chose Nomensa to design and build a creative and engaging website and online store. The site allows customers to easily browse and customise designs by adding them to a chosen T-shirt or other canvas and read up about the designer and the design itself.

Action

Nomensa captured design requirements to produce a set of storyboards, from which accessible templates were written and integrated into Defacto.
In parallel with this, accessible e-commerce software was fully customised by Nomensa to power the online store. The website enables users to choose designs, canvases and purchase the items online using a secure payment system.

Results

Nomensa has achieved the balance between satisfying the client’s hunger for good design, and developing e-commerce technology to produce a highly usable and fully accessible website and online store.
This cutting edge use of CSS coding and creative design has received excellent feedback and comments from the Google community.
Over the coming months Nomensa will be reviewing the performance of the site, monitoring traffic and evolving the user experience to ensure the ongoing success of this exciting new website.

Visit the You on Earth website.